In this weeks MacWorld newsletter…longtime editor Jason Snell waxes on re: Apple’s decision to dump MacWorld Expo.
Most of his points follow the common thinking…
1. The announcement may have been a cover for SJ’s ailing health.
2. Apple is sick of having to pull the curtain off of new products along IDG’s schedule.
3. Apple Stores are like Mini-MacWorld show floors.
The one that gets me is the “fans are owed better than” argument…to quote Jerry Maguire, “this ain’t show friends…it’s show business…” So very true…MacWorld may well be better off w/out Apple…as Mr. Snell suggests…but Apple owes nothing to the fans that attend MacWorld…other than the continuing development of fantastic consumer experience.



